

The mobile service market in Asia/Pacific is the largest market in the world with $150 billion in 2005 accounting for 37% of global share, and is also the fastest growing market expected to reach $227 billion in 2010. The Asian mobile operators, particularly in Japan and Korea with high penetration of 3G mobile phones, have been introducing the world leading mobile services such as digital music, satellite TV, electronic wallets, video streaming, SNS, internet search, and location based services using GPS technology. Our panelists will share their insights and experiences in the Asian market and their strategies for future growth.
Moderator
HAI CHE
Assistant Professor of Marketing, Haas School of Business
University of California, Berkeley
Confirmed Panelists